It's a common-enough complaint among end users: There are just too many passwords to keep track of. But business users and Google Apps resellers can log into Zendesk using the exact same user name and password that they use to access Google Docs and the rest of Google's productivity suite. And end customers can get into an organization's public-facing Zendesk site through their Facebook credentials. Either way, it keeps things easy.
Google and Facebook are just the latest entrants in the Zendesk stable of compatible single sign-on (SSO) logins. The company already supports OpenID, Windows Active Directory and SAML. But this and other recent announcements lead me to think Zendesk won't stop until it has integrated with every other SaaS offering and platform out there.
Follow Talkin’ Cloud via RSS, Facebook and Twitter. Sign up for Talkin’ Cloud’s Weekly Newsletter, Webcasts and Resource Center. Read our editorial disclosures here.