Softlanding, which has focused its business on IT integration services around Microsoft SharePoint, is diving head first into the cloud business. Its new Softlanding Cloud offering was, according to the company, developed because of customer demand, and it hopes to provide customers with the ability to leverage IaaS when evaluating IT infrastructure upgrade options.

Designed as a high-performance hosted server providing "complete flexibility based on your business requirements in a tier-3 Kelowna data center," the company is looking to complement its managed IT services practice with the launch of Softlanding Cloud. That practice includes IT infrastructure support, management and monitoring, as well as operational day-to-day support.

The new cloud offering is intended to build on that to provide additional benefits and support to the British Columbia-based company's IT support and management customers.

"Traditionally our core business involved the deployment of physical IT infrastructure; however, we have embraced the cloud with platforms such as Microsoft's Office 365 and we feel that providing our customers with the option of Canadian hosted servers further enhances our ability to provide the most flexible solutions to best support their individual business needs," Shaun Roberts, president of Softlanding, in a prepared statement.

Softlanding is a good example of a solutions provider in transition from the strong hardware sales of the past to the cloud computing practice of today.

"With the launch of Softlanding Cloud and its symbiotic relationship with Managed IT Services, it rounds out our service offerings and provides organizations with a proven, progressive IT partner that can always put the best solution forward," Martin DesRosiers, director of managed services at Softlanding, in a prepared statement.

Launched in 2000, Softlanding has focused on the deployment, management and support of Microsoft solutions and technologies. With the shift toward cloud, the company has embraced a new dynamic and pushed ahead to change its focus around product sales. It's a common tale within the IT realm these days, but it's one that will likely continue as cloud opportunities arise.