There's a common misconception that marketing to new customers should be the main focus of your campaigns. This, however, is not true. Marketing to existing clients is the most effective form of marketing.
There's a common misconception that marketing to new customers should be the main focus of your campaigns. This, however, is not true. Marketing to existing clients is the most effective form of marketing....More
HP is one of the few IaaS vendors opting out of the ongoing race to the bottom in the cloud price wars. Instead, the company is sticking to its hybrid cloud strategy and focusing on HP Helion OpenStack....More
If you are approaching the gatekeeper as someone to "get past" and not someone to sell to, you are not properly preparing for your sales calls. The gatekeeper is your first champion, and should be pitched that way....More
It appears that Oracle will soon be joining the ongoing cloud pricing wars, but the company is hoping to attract customers to its infrastructure-as-a-service (IaaS) offering by convincing its platform-as-a-service (PaaS) developers to launch apps with Oracle instead of Amazon Web Services....More
It's getting to the point we can almost predict when cloud price cuts are going to happen. It's just a matter of who is going to make the first move—and the second, which in this case is Google....More
Talkin' Cloud sat down with Rob Moyer, vice president of Cloud Services at Synnex (SNX), for a FastChat video to discuss how channel partners can leverage CLOUDSolv, the technology distributor's tool for selling cloud solutions.