IBM (NYSE: IBM) was one of the founding members of the OpenStack Foundation, and Big Blue has been talking about OpenStack for much of the last year. Now the company has finally unveiled its OpenStack strategy, under which the technology giant will be shifting all of its cloud services and software to an open cloud architecture.

To kick things off, IBM announced a new private cloud offering based on OpenStack. According to IBM, the new private cloud will speed up and simplify the management of an enterprise-grade cloud.

"History has shown that open source and standards are hugely beneficial to end customers and are a major catalyst for innovation," said Robert LeBlanc, IBM senior vice president of Software, in a prepared statement. "Just as standards and open source revolutionized the Web and Linux, they will also have a tremendous impact on cloud computing."

The software, dubbed IBM SmartCloud Orchestrator, was designed to give customers greater flexibility by removing the need to develop specific interfaces for different cloud services. The goal is to help enterprises be able to quickly combine and deploy various cloud services on their cloud infrastructure "by lining up the compute, storage and network resources with an easy-to-use graphical interface."

Presumably, there will be partner opportunities with SmartCloud Orchestrator, as well. It's been 1.5 years since IBM launched SmartCloud Enterprise IaaS and SmartCloud Application Services PaaS with the idea of helping partners expand their public, private and hybrid cloud infrastructures and cloud applications. Hopefully IBM is keeping partners in mind as it moves ahead on its open cloud strategy.

One way partners may drum up some new business is with new software versions also announced. IBM SmartCloud Monitoring Application Insight will provide the ability to monitor real-time performance and availability of applications hosted on a cloud. Additionally, SmartCloud ControlDesk and IBM Endpoint Manager will automate and extend their ability to control cloud services for compliance, regulation and security.

IBM isn't the only company throwing its support behind OpenStack. Seagate's backup arm EVault also announced support for OpenStack. It seems as though more and more companies are turning to the open source model for their cloud needs.